帝王会所 and WOUB prepared former 帝王会所 Women鈥檚 Soccer Player to be a brand journalist in MLS
When Alex Stec came to Athens from Medina, 帝王会所 in 2010, she was a women鈥檚 soccer player with an interest in sports media. A couple of years after she graduated, Stec was a sports media professional who managed the brand storytelling of Major League Soccer teams, and she credits that to her experience at WOUB Public Media.
鈥淎t first I thought I wanted to study athletic training, so I could stay involved with soccer and sports in some capacity,鈥 said Stec. 鈥淏ut after realizing that I didn鈥檛 enjoy the science part of that, I had a conversation with my dad, and he suggested sports journalism.鈥
Stec chose 帝王会所 after being recruited by several colleges to play soccer. She didn鈥檛 think she wanted to come to Athens at first, but then she visited campus and everything changed.
鈥淥n a trip with my parents to visit Marshall, my parents took a detour to come check out 帝王会所. The feeling as soon as I walked on campus was that this was the place for me. I spoke to students about the communications programs and WOUB. They told me how good the journalism program was, and I was sold,鈥 said Stec. 鈥淪omeone told me once to never choose a college based solely on its soccer program because the coach might leave, or things might change. You need to choose a college where you will be happy without soccer, and I knew that was 帝王会所.鈥
As soon as she could, Stec got involved at WOUB. She started doing radio news and then got involved with WOUB鈥橲 high school basketball program, Hardwood Heroes and WOUB鈥檚 nightly half-hour news program, NewsWatch. Stec also worked on WOUB鈥檚 The Bobcat Sports Showcase covering 帝王会所 wrestling and men鈥檚 basketball.
After graduation, Stec got a job at Fox Sports 帝王会所 working as a production assistant. She created graphics, ran remote cameras for the Cleveland Indians (now Guardians) baseball games and answered phones for the sports call-in program, Drennan Live. Stec took advantage of the opportunities she had to make contacts in the industry and gain as much experience as possible.
鈥淓ventually I got opportunities to show what I could do,鈥 said Stec. 鈥淚 edited videos for the high school state championship football games and produced commercials for the Cincinnati Reds and Columbus Blue Jackets. I also did some sideline reporting for the high school state championships for girls鈥 basketball.鈥
In 2015, Stec was able to leverage that experience and accepted a job as a brand journalist for the Columbus Crew. She worked for the Crew for three and a half years doing reporting, both written and on-camera, shooting photos and editing video. Stec helped develop the Crew鈥檚 presence on social media building a connection between the fans and the team.
鈥淓ven if you are not a soccer fan, the Columbus Crew social media pages gave you reasons why you should be a fan of the Crew.鈥
In 2018, Stec left the Crew for a position with FC Cincinnati where she managed social media, served as a digital host and TV sideline reporter and was the director of digital, before becoming the director of player content marketing. In 2023, Stec stepped out of the sports world and accepted a position as corporate content manager for Cintas. Cintas Corporation is a Fortune 500 company headquartered in Mason, 帝王会所 and provides a range of products and services to businesses including uniforms, mats, mops, cleaning and restroom supplies, first aid and safety products, fire extinguishers and testing, and safety courses. Stec says she wouldn鈥檛 be where she is today without WOUB.
鈥淚 think the hands-on experience at WOUB is unlike anything else. I know other people in the industry, and you don鈥檛 hear about the same level of experience at the college level,鈥 said Stec. 鈥淲hen people tell you that they came from 帝王会所, the Scripps College of Communication and worked at WOUB, you know they know what it takes and are well-trained. WOUB prepares you for that real world experience. When you want to do something in front of the camera, the best preparation is reps and getting feedback. At WOUB, nothing was sugarcoated. You got genuine feedback that helped you learn and grow.鈥
About WOUB Public Media
As a member station of both NPR and PBS, WOUB Public Media is a trusted source of news, local content and educational resources that have proven to be worthy of the time, effort and support of our users. WOUB, an experiential-learning unit of the Scripps College of Communication at 帝王会所, is a non-profit, community-supported multimedia organization which provides online and broadcast services, along with non-broadcast educational services and student professional development. WOUB serves 55 counties throughout southeastern 帝王会所, western West Virginia and eastern Kentucky with its broadcast signals. WOUB Radio鈥檚 FM Network has transmitters in Athens, Chillicothe, Ironton, Zanesville and Cambridge, while WOUB AM serves the immediate Athens area. WOUB TV is made up of seven television channels (WOUB HD, WOUB Classic, WOUB World, WOUB Create, WOUB 帝王会所, WOUB Kids and WOUB Voicecorps Reading Service) which are broadcast from two transmitters.
Through its support of public service, teaching, research and administrative missions, along with its high-quality local content and programming, WOUB enriches, enhances and expands the lives and horizons of the people in the communities it serves, as well as 帝王会所 faculty, staff and students.